Market Research

How Market Research and Fieldwork Helped to Support Health Workers during COVID-19

Market Research and Fieldwork with COVID-19 Health Workers The COVID-19 pandemic has had a significant impact on the healthcare industry, and health workers have been on the front lines of the response. Market research and fieldwork have been essential tools for understanding the needs of health workers and developing effective interventions. One of the most […]

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Decoding the Decision-Making Process: Understanding Prospective Students from India Pursuing Higher Education Abroad

n an increasingly globalized world, pursuing higher education abroad has become a popular choice for students seeking diverse academic opportunities. The number of Indian students going abroad for higher education has witnessed a significant increase, reflecting the growing aspirations of students. Understanding the decision-making process of these prospective students is crucial for educational institutions and

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Market Research for Tourism in Europe: Insights and Opportunities

Tourism is a significant contributor to the European economy, with the industry accounting for approximately 10% of the region’s GDP and employing over 27 million people. As the tourism industry continues to evolve, market research plays a critical role in helping businesses stay ahead of the curve. In this article, we will explore some of

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